Rudy Giuliani, the former New York prosecutor who became known as America's Mayor, made a fortune and launched a presidential campaign after the 9/11 attacks.
Now the International Association of Fire Fighters has released a potentially devastating video and website. Called Rudy Giuliani: Urban Legend, the emotionally-charged video accuses Rudy of contributing to the needless deaths of fire fighters. (Disclosure: One of my best childhood buddies was a Port Authority cop who reached Ground Zero after the second tower fell and worked on the site for weeks. He's been retired because of respiratory issues.)
News of this video just hit (for some strange reason I couldn't find it on YouTube), and you can bet we'll soon be seeing a response from the Rudy War Room. (UPDATE: See the response from the Giuliani campaign at the bottom.)
Double click the visual to watch the video -- then let us know if you think this'll dent the armor of the current Republican front runner.
One thing's for sure: 2008 is indeed shaping up to be the YouTube election.
Shortly after I published this post, I received an email from Katie Harbath, Deputy eCampaign Director for the Giuliani campaign. She provided links to three rebuttals that are available here, here, and here.
I've worked with people who were absolutely convinced that solo brainstorming had zero value. One creative guy even referred to it as "mental masturbation."
But recently, scientists concluded that people in groups have a tougher time coming up with different solutions to problems.
The study, published in Journal of Consumer Research, found that when participants were exposed to a soft drink brand and asked to dream up alternate brands, they came up with far more products alone than when grouped with others.
Said researcher H. Shanker Krishnan: "When a group gets together, they can miss out on good options ... we could very quickly fixate on things and all come up with the same options."
I find it best to brainstorm on my own and with at least one other interesting person. In brainstorming, one plus one often equals three or more. What do you think?