April 04, 2009

Dermitage Uses Ugly Tactics to Sell Beauty

Before Dermitage Dictionary Dot Com Banner Cropped After Dermitage Dictionary Dot Com Banner Cropped

How many consumers will click "Start Your Free Trial" -- and never buy from another direct response advertiser again?

P.S. Forget the compliment I paid Dermitage in this post.

Apr 4, 2009 6:22:26 PM | Truth in Advertising

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Robert Rosenthal

Founder and president of Contenteurs, creators of content marketing campaigns that make a measurable difference.

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